BAIRD
THE FIRM
We're Built To Focus On You
Founded in 1919 in Milwaukee, Wisconsin, Baird is a privately held, employee-owned financial services firm with over $525 billion in client assets¹. Baird is dually registered as an investment advisor and broker dealer.
We have grown to more than 5,300 associates and 200+ locations in the United States, Europe, and Asia. Baird’s unique culture has earned recognition in Forbes 100 Best Companies to Work For® for 22 consecutive years.
We provide advisory and financial services to help our clients achieve great outcomes.
¹ BairdFacts as of September 25, 2025.
² Baird ranked No. 1 for Small-/Mid-Cap Equities Trading, Industrials Trading, Algo Customization and Dark Liquidity Algos in Coalition Greenwich's 2023 surveys of North American Equity Investors. Surveys conducted with 95 small-cap and mid-cap fund managers and 235 traders. Rankings for qualitative metrics based on leading research firms in surveys.